WSX Enterprise Celebrate DUET Success

(l-r) Kate Doodson with Christine Collins, Chris Darlow, Camille Turner and David Gargrave of WSX Enterprise.

(l-r) Kate Doodson with Christine Collins, Chris Darlow, Camille Turner and David Gargrave of WSX Enterprise.

Over 50 businesses attended a workshop on digital marketing to celebrate the end of a hugely successful project led by WSX Enterprise in Dorset.

The business support service helped dozens of new businesses to start up and overcome the challenges of their first year under its Driving Urban Enterprise initiative.

It also supported established businesses looking to expand as well as not-for-profit businesses or social enterprises.

The final event held at the Weymouth and Portland National Sailing Academy was a workshop led by Kate Doodson, a digital marketing expert from Cosmic Ethical IT.

The subject was chosen because making the most of digital marketing and getting noticed online is increasingly important to most businesses whatever sector or size and however long they have been trading.

In a digital age many businesses based in rural locations are no longer at a disadvantage if they get this right.

The event was open to any Dorset business and was fully booked with around 55 people from businesses and other local organisations attending.

Attendees took part in a lively question and answer session and were given tips on what they can do in their own businesses.

Christine Collins from WSX, who ran the project in Weymouth and Portland, said: “The Driving Urban Enterprise project has been a real success.

“We’ve assisted a huge variety of new businesses and it was great to see many of them at our final event.

“It was a fascinating and highly practical workshop led by Kate Doodson.

“With the area of digital marketing moving so quickly it is important for businesses to keep up to speed.

“Social media especially can take up a lot of time for small businesses so it’s important what they do has a genuine impact on their business success.

“Although the Driving Urban Enterprise project has ended WSX will still be holding events and training in future so do look out for what’s going on.”

Driving Urban Enterprise was funded by the European Regional Development Fund.

It was supported by numerous private and public sector organisations; Bournemouth Borough Council, Borough of Poole, Weymouth and Portland Borough Council, Bournemouth CVS, Poole CVS, Dorset Community Action, Ward Goodman, Mark Liddle LLP.